Arsel's Portfolio
FRONT-END DEVELOPER & GRAPHIC DESIGNER
SQUARESPACE EXPERT
Website REDESIGN
ONEGO BIO
Redesigned the Onego Bio website to better reflect their position as an innovative biotech company. Focused on clear, structured layouts that balance storytelling with visual clarity. Integrated custom line animations and graphic elements to echo the company’s scientific process and bring subtle motion to the user experience. Built on Squarespace with custom code for a smooth, modern feel across desktop and mobile. The result is a clean, engaging site that communicates Onego’s mission with confidence and simplicity.
Brand Identity &
Squarespace website
Velocity
Bar & kitchen
I designed the brand identity and built the website for Velocity Bar + Kitchen, creating a bold, cohesive experience that captures the energy of the venue. The project focused on developing a strong visual system and a clean, intuitive site structure that highlights the menu, events, and location while remaining easy to navigate across devices. The result is a modern, well-balanced digital presence that feels authentic to the brand and supports both everyday guests and event-driven traffic.
WEBSITE DEVELOPMENT
Newman studios
I designed and developed the full website for Newman Studios, a creative studio working with founders, brands, and agencies. The goal was to create a bold, minimal site that showcases their work and clearly communicates what they do.The site features strong typography, a clean layout, and focused messaging that walks visitors through the studio’s approach, past projects, and services. Everything was built to feel confident, intentional, and aligned with the brand’s visual identity.
Website Development
MATCHBOX
I designed and built the new website for Matchbox Restaurants, creating a modern, easy-to-navigate experience that highlights their menu, locations, and brand story. The project included refining the visual style, improving the layout for mobile users, and developing a clear structure that makes it simple for guests to find what they need. The result is a fresh, polished site that feels true to the brand and supports their growing customer base.
Website Development
CELSIUS PRO
I’ve worked closely with CelsiusPro on the ongoing development, maintenance, and improvement of their Squarespace website. The project involved implementing new features, refining existing pages, and making sure the site remains fast, reliable, and easy to manage as the business continues to grow.Through regular updates and technical support, the website has evolved into a polished platform that effectively communicates the company’s services and provides an awesome experience across devices.
Website Development
AUSTIN GRILL
I designed the brand identity and built the website for Austin Grill, shaping a vibrant, welcoming digital experience that communicates the spirit of this modern Tex-Mex restaurant. The project involved crafting a cohesive visual language, clarifying the menu and events content, and optimizing the site layout for ease of use across devices. The result is a fresh, engaging online presence that reflects the restaurant’s warm hospitality and flavorful offerings while making it simple for guests to explore menus, specials, and reservations.
Holistic Website
The Calm Collective
The Calm Collective website is a comprehensive platform dedicated to holistic wellness, providing users with resources and information to achieve physical, mental, and spiritual balance. Our user-friendly interface allows clients to explore various wellness services, read insightful articles, and book personalized consultations. Additionally, The Calm Collective organizes immersive retreats that offer rejuvenating experiences, combining mindfulness practices, yoga, and nature-based activities. This project aims to foster a community of well-being and support, helping individuals embark on their journey to holistic health.
Training Platform
Pole movement
An online pole dance training platform offering on-demand classes, structured programs, and downloadable resources. I worked on the full site’s design, development and functionality to create a smooth, user-friendly experience that reflects the brand’s bold, modern style and supports a growing global community.
Website
Ruamar
Ruamar is an elegantly designed website that serves as a portal to Portugal’s vibrant culture, community, and hidden treasures. It offers a comprehensive guide to unique outings, immersive workshops, thrilling adventures, and exceptional workspaces that capture the essence of Portuguese life. The website curates experiences that showcase the best of Portugal’s food, culture, and unexplored gems, making Ruamar the go-to concierge for those looking to dive deep into authentic Portuguese experiences. Whether visitors are in search of an adventure, eager to learn through engaging workshops, or simply want to work in inspiring locales, Ruamar connects them to the heart of Portugal’s rich heritage and contemporary lifestyle.
Website Development
SLOAN PACIFIC REALTY
I designed the website for Sloan Pacific Realty with a focus on creating a professional and trustworthy online presence that reflects the company’s expertise in the real estate market.
The site combines clean layouts, clear navigation, and carefully structured content to help visitors easily explore listings, learn about the team, and connect with the business. Every element was designed to feel approachable, polished, and aligned with the brand’s identity.
Website Development
vinnes arkitekter
I developed the website for Vinnes Arkitekter, bringing their architectural work to life through a clean and understated digital experience.
The focus was on creating a site that allows their projects to take center stage, with thoughtful layouts, smooth navigation, and a responsive build that works perfectly across devices. The result is a website that reflects the studio’s attention to detail and design-driven approach.
Website Development
IKSANA
I developed the website for Iksana, translating the brand’s vision into a modern and professional online presence.
The project focused on creating a clean user experience, structuring content in a clear and engaging way, and ensuring the site performs smoothly across all screen sizes. The final result is a website that effectively communicates the company’s services and maintains a polished and contemporary feel.
E-COMMERCE Website
IDEAL FURNITURE
I developed the e-commerce website for Ideal Furniture, creating an online shopping experience that makes it easy for customers to browse products, explore collections, and complete purchases with confidence.
The project involved building a scalable storefront, organizing a large product catalog, and optimizing the user journey across desktop and mobile devices. The result is a clean, functional online store that supports both the brand’s growth and its customers’ needs.
Website Management
Thompson Restaurants
As the Website Manager for Thompson Restaurants, I oversee the digital presence of all 14 restaurant locations. My role involves designing, developing, and maintaining responsive and user-friendly websites tailored to each restaurant's unique brand. I regularly update content, including menus and promotions, ensuring it reflects the latest offerings and events. Additionally, I implement SEO best practices and monitor website performance to enhance visibility and user engagement. This ensures each restaurant’s individuality is highlighted while maintaining a cohesive brand strategy for Thompson Restaurants as a whole.
LANDING PAGE
ALCHEMYCA
I designed a clean and engaging landing page for Alchemyca Biotech, showing their innovative waste-to-value technology and mission to drive the bioeconomy. The page highlights their transformation of anaerobic digesters into platforms for carbon-negative fuel and chemical production, with great navigation and responsive design to effectively communicate their impact.
INTERIOR DESIGN Website
AOIFE INTERIOR
I designed and developed the website for Aoife Interior Design, creating a refined digital space that showcases the studio’s work and design philosophy.
The site was built to highlight projects through strong imagery, clean layouts, and thoughtful content structure, allowing visitors to easily explore the portfolio and learn more about the studio’s approach. The result is an elegant online presence that reflects the quality and attention to detail found in the interiors themselves.
Law Website
Schwalbach
law group
I had the privilege of designing and developing a custom Squarespace website for Schwalbach Law Group, a leading legal agency specializing in family law and personal injury. The goal was to create a professional, client-centric online presence that reflected their expertise while making legal services more approachable for their clients.
We created and launched a professional Squarespace website showing their expertise and services with a clean, user-friendly layout. The site is mobile-responsive, SEO-optimized, and includes features like attorney profiles, practice areas, and contact forms. The result is a modern and professional website that has increased client inquiries and leveled up the firm's credibility.
WEBSITE UPGRADE
ACROBAT PRODUCTIONS
Redesigned the website for Acrobat Productions to create a modern, visually captivating presence online. The updated site shows their portfolio and services with an intuitive layout, dynamic visuals, and mobile-responsive functionality. Great navigation and optimized performance make an amazing user experience, reflecting the creativity and professionalism of their brand.
Portfolio Website
Eric Foster Cinematographer
Developed a dynamic portfolio website on Squarespace showcasing the cinematic prowess of Eric Foster, a skilled cinematographer. Through captivating visuals and harmonious navigation, the site effectively highlights the client's expertise, past projects, and unique style. Optimized for a stunning user experience across all devices, the website serves as a compelling showcase of the client's talents and credentials in the film industry.
Landing page
P3Films
P3 Films is a sleek and effective landing page on Squarespace. This project entailed strategic design, dynamic interface, and the integration of call-to-action elements. Optimized for desktop, tablet and mobile, the page serves as a powerful tool for converting visitors into customers.
Website
Metropolis media group
Metropolis Media Group's website stands as a testament to the company's commitment to innovation in digital media. With a focus on professional design and user-centric interactivity, it offers visitors a streamlined experience through its use of advanced animations and interactive elements. The website serves as a showcase for the company's expertise in delivering sophisticated media solutions, designed to engage and inform the audience efficiently.
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